Follow Me 'Follow Me' is a documentary on Netflix where a man goes on a search to become an social media influencer. Summary: 'After hearing that some people get paid $5000 for posting a picture on Instagram, broke and out of work director, Asri Bendacha sets out on a journey to become a social media influencer and get as many followers as he can on Instagram. Little does he know that the path to fame and fortune on social media is not what it seems.' After viewing this documentary, I did some of my own research into social media influencers and how they are used to market product and/or services for companies. Popular influencers have built a large amount of loyal followers who trust them. So when they tell these followers about how great a product/service is, there is a higher chance that their audience will convert to your product. A popular way to market through an influencer is to give a special discount code that is just for the influencer'
Discussions of contemporary Documentaries with a focus on Social Media Marketing